Copywriting & Marketing

 Projects I've done across retail, academia, and content marketing. They include digital campaigns, print pieces, and long form content. 

 
 

Digital Marketing Campaigns

Click on the image below to expand the .jpeg and see the full email or marketing asset. 

 

Product Marketing Campaigns


 

Sign Up Campaigns

Sign Up Campaigns to highlight limited time incentives for joining the KEEP Collective business as an Independent Business Owner. 

 

 

Partnerships

PItched creative to executives at parent companies, Disney and Major League Baseball. Worked within their guidelines and with their creative and legal approval teams. 

 

Print Marketing

Seasonal "look book" of new arrivals and carry over product.

 
 

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The Collective: The KEEP Collective Blog

The Collective was created for KEEP Collective under my direct guidance and direction in order to drive up the brand's SEO and encourage the community to engage with the brand. In addition to writing all the content, I also sourced images, managed the editorial calendar, and was responsible for tracking and reporting analytics. 

Content Marketing Thought Leader Blogs

These blogs were created for ZenContent, a start-up focused on creating content for enterprise companies such as eBay, William-Sonoma and . The company was acquired by IZEA and the website was absorbed in the merger. This is a link to the Medium, where I export the blogs. The goal was to be a thought leader in the Content Marketing sphere. All the work included on this site is original content I wrote. 

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Academic Marketing 

In my role as a Marketing Assistant at University of San Francisco's School of Management, I wrote articles highlighting the achievements of students, staff and faculty. I was also responsible for the social media presence and various other content creating projects, such as profiles and brochures. 

Please explore that work here.